With changing market dynamics, companies are emphasizing on product innovation and strengthening of distribution channel to sustain and expand their business reach worldwide. Various macroeconomic factors such as increased geriatric population, growing focus on aesthetics, rise in out-of-pocket spending, and establishment of quality healthcare institutions are expected to bolster sales of dental implant devices worldwide. On an average, over 20% of population in EU is aged over 65 years. Moreover, EU spends nearly 9% of its GDP on healthcare. Increasing consolidation, technological advancement, and company laying emphasis on strengthening distribution channels are some of the key dental implants market trends.
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Dental implants are implants in the jaw, placed below the gum line, providing a base for planting artificial teeth or bridge. Dental implants market has witnessed drastic rise in the last few years. A number of socioeconomic and technological factors have contributed to overall growth of the industry. Europe and North America account for 65.9% of global dental implants market revenue in 2016. However, market dynamics are expected to witness a major shift, with Asia Pacific and Latin America emerging as the fastest growing markets for dental implant over the forecast period (2016–2024). This is primarily attributed to aging baby boomers population with high spending power. Lately, the industry is witnessing change in market dynamics post-economic recession of 2008. The industry that was once fragmented is slowly shifting towards consolidation. One such example is the acquisition of Astra by DENTSPLY in 2011.
Cosmetic and dental issues arise as a result of aging. According to National Institute of Dental and Craniofacial Research, geriatric population (aged 65 years and above) have an average of 18.9 remaining teeth, in turn creating a highly lucrative market for dental implants. Technological advancements coupled with high demand for dental implant procedure has resulted in a highly lucrative market characterized by high profit margin for players across the value chain. Advancements in technology allow for implants in people without a proper structured or weak jawbone. In 2015, dental implants accounted for over 15% share of global dental device market revenue.
Among product type, titanium dental implants segment is expected to hold dominant position in the dental implants market over the forecast period. The segment accounted for 44.7% of global market revenue in 2015. However, zirconia dental implants segment is expected to hold dominant position in the market by 2024. Key players are launching mini-titanium dental implants solutions, which are compatible with biologically active drugs that are usually incorporated on the surface of implant to improve osseointegration. The consumers mostly prefer titanium dental implants, as it has longer lifespan. Zirconia, a corrosion free metal, is one of the newly introduced concepts in dental implants market and the zirconia dental implants segment is expected to register highest CAGR over the forecast period.
Europe is expected to dominate the market throughout the forecast period. The region is expected to account for 30.8% of overall market share by 2024. Competition in dental implants market has increased primarily between Straumann and DENTSPLY Implants. According to Europa, over 25% of the population in Europe is expected to fall under geriatric age group by 2020. This coupled with high discretionary income in the region is expected to continue to position the region as a highly lucrative market for dental implants. Germany is one of the key markets for dental implants. The country spends highest per capita income on teeth than any other country in Europe.
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Asia Pacific, followed by Latin America is expected to register fastest CAGR between 2016 and 2024. Asia Pacific market growth is primarily driven by increasing number of dental implants procedure in China, India, and Japan. India dental implants market is expected to register highest regional CAGR over the forecast period. There are over 5,000 dental laboratories with around 300 dental institutes and 200,000 dentists in India. Increasing growing consumer base along with better economic growth is expected to create lucrative market opportunity for industry players. In 2015, India imported over 77% of dental implant products from Germany, U.S., Japan, and Italy. The ‘Make in India’ campaign initiated by the Indian government is expected to bolster number of manufacturing facilities across various healthcare verticals including dental manufacturing sites in the country.
DENTSPLY Implants, Straumann AG, Bicon Dental Implants, Anthogyr, KYOCERA Medical Corporation, Lifecore Dental Implants, Zest Anchors, Implant Innovations Inc, and BioHorizons IPH, Inc., Neobiotech USA. Inc., Sweden & Martina, TBR Implants Group, Global D, and MOZO-GRAU, S.A.